Agricultural marketing plays an important role not only in stimulating production and consumption, but in accelerating the pace of economic development. Its dynamic functions are of primary importance in promoting economic development.
Characteristics of Agricultural Goods
- Agricultural goods are quickly perishable.
- These are bulky in nature.
- It is difficult to control both quality and quantity of output.
- Product differentiation is not possible.
- Nature plays a crucial role in production.
- Agricultural goods have inelastic demand.
In agricultural marketing transportation cost, inadequate market infrastructure, lack of market information, lack of processing units, storage facility, price fluctuation are the major problems.
bution of agriculture to economic development lies in : i) providing more food to rapidly expanding population, ii) increasing the demand for industrial products and thus necessitating the expansion of the secondary and tertiary sectors, iii) providing additional foreign exchange earnings for importing capital goods
Agriculture is the science and art of cultivating plants and livestock. Agriculture was the key development in the rise of sedentary human civilization, whereby farming of domesticated species created food surpluses that enabled people to live in cities.
The following are the different types of agricultural activities worldwide:
- Shifting Cultivation.
- Nomadic Herding.
- Livestock Ranching/Pastoral Farming.
- Commercial Plantations.
- Mixed Farming.
- Specialized Horticulture.
- Subsistence Farming.
- Intensive Subsistence Farming with/without Rice as a Dominant Crops.
Agriculture is the main source of national income for most developing countries. However, for the developed countries, agriculture contributes a smaller per cent age to their national income. Agricultural sector provides fodder for domestic animals. Cow provides people with milk which is a form of protective food.
The Agricultural Marketing Infrastructure (AMI) sub-scheme of ISAM is being implemented by Ministry of Agriculture and Farmers' Welfare, Government of India. The AMI sub scheme of ISAM is applicable for new credit linked projects, where term loan has been sanctioned by eligible financial institutions from 22.10.
Economists often use agricultural markets as an example of perfect competition. The same crops that different farmers grow are largely interchangeable.
The four Government Measures to Improve Agriculture Marketing
- Guarantee of Minimum Support Prices (MSP) for agricultural products.
- Storage of surplus stocks of wheat and rice by Food Corporation of India (FCI)
- Distribution of food staples and sugar through PDS.
Environmental impacts have increased, including potential degradation of the soil and water resources vital to both farm productivity and human health. Such environmental problems can best be understood by tracing their evolution through the history of farming in this country.
Advantages of modern agricultureModern technology has been able to catch up with a growing demand for food by world's population. An increase in yield of primary crops and lower food prices is as the result of modern technology like new crop varieties, the use of big data and precision agriculture.
Modern agriculture is an evolving approach to agricultural innovations and farming practices that help farmers increase efficiency and reduce the number of natural resources like water, land, and energy necessary to meet the world's food, fuel, and fiber needs.
(i) Limits or destroys the natural habitat of most wild creatures, and leads to soil erosion. ADVERTISEMENTS: (ii) Use of fertilizers can alter the biology of rivers and lakes.
Top 5 Newest Technologies In Agriculture
- GIS software and GPS agriculture.
- Satellite imagery.
- Drone and other aerial imagery.
- Farming software and online data.
- Merging datasets.
What Are The Modern Ways Of Farming?
- Monoculture: Although this method is a modern method, it is also one of the conservative means of farming.
- Chemical pest control: Pests are any living creatures that cause harm to your farm produce.
- Tillage:
- Genetic Manipulation:
- Irrigation:
- Application of Inorganic Fertilizer:
Modern agricultural practices emphasize production, capital gain, input intensity and crop consistence. In contrast, traditional agricultural practices emphasize localization, biodiversity, shared genetic resources and a cultural appreciation for many different crops.
New start-ups or government sources or partnership firms have to arrange machinery on lease to farmers. more services points are to be made available. government should encourage to farm farmers societies to purchase machinery or tools and provide to farmers on lease.
10 Major Agricultural Problems of India and their Possible
- Small and fragmented land-holdings:
- Seeds:
- Manures, Fertilizers and Biocides:
- Irrigation:
- Lack of mechanisation:
- Soil erosion:
- Agricultural Marketing:
- Inadequate storage facilities: